총 133건 중 133건 출력
, 1/14 페이지
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1.
- 데이비드 오길비(David Ogilvy)의 광고이론과 그 적용사례에 관한 연구
- 이수민
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이화여자대학교 디자인대학원, 국내석사,
vii, 119p., 2003
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2
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Dr. David Ogilvy :
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&NA;
,;
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(Journal of nervous and mental disease,
v.80,
1934,
pp.740)
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3
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REMEMBERING DAVID OGILVY
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Rosenspan, A.;
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(Direct marketing,
v.62,
1999,
pp.22-25)
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4
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Presentation of the David Ogilvy Award
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Dunn, T. F.;
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(Advertising Research Foundation,
v.1995,
1995,
pp.33-36)
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5
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Business Heroes: David Ogilvy
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;
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(Business strategy review,
v.16,
2005,
pp.76-78)
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6
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Introduction for the David Ogilvy Award
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Adams, T.;
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(Advertising Research Foundation,
v.1995,
1995,
pp.29-32)
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7
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`How do you know?': Memories of David Ogilvy
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Raphaelson, J.;
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(Admap : the journal of advertising media analysis and planning,
v.34,
1999,
pp.37)
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8
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'Advertising in Convergence: The Love Child of David Ogilvy and Peter Jennings?'
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Sims, W.;
;
(American Academy of Advertising; Proceedings of the 2004 conference of the American Academy of Advertising,
v.2004,
2004,
pp.265)
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9
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Elizabeth Barrett Browning's Letters to Mrs. David Ogilvy, 1849-1861
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Hancher, Michael;
Heydon, Peter N.;
Kelley, Philip;
Browning, Elizabeth Barrett;
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(The Yearbook of English studies,
v.7,
1977,
pp.290)
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10
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The House That Ogilvy Built: The legendary advertising innovator David Ogilvy created an enduring organization using culture, integrity, and charm
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Roman, K.;
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(Strategy & business,
v.54,
2009,
pp.28-33)