검색어 : 통합검색[Kotler Philip]
총 275건 중 275건 출력
, 6/28 페이지
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51
- Book Reviews : Marketing Places: Attracting Investment, Industry, and Tourism to Cities, States, and Nations by Philip Kotler, Donald H. Haider, and Irving Rein (The Free Press, A Division of MacMillan, 866 Third Avenue, New York, NY 10022, 1993, 388 pages
- Crouch, Geoffrey I.; The World Tourism Education and Research Centre The University of Calgary; (Journal of travel research, v.32, 1994, pp.80-81)
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52
- Managing Change in Museums
- Cargo, Russell A.; Cargo, Elizabeth Rosser; ; (Nonprofit management & leadership, v.11, 2001, pp.499-503)
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53
- A Book Review: Marketing 4.0 Moving from Traditional to Digital by Philip Kotler, Hermawan Kartajaya and Iwan Setiawan, Wiley, 2017; ISBN 978-1-119-34120-8 (cloth); ISBN 978-1-119-34106-2 (EPDF)
- Galdolage B.S.; ; (Sri Lanka Journal of Management Studies, v.2, 2020, pp.155-155)
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54
- Book Review
- Capon, Noel; Mauser, Gary; Columbia University; Columbia University; (Journal of marketing, v.46, 1982, pp.125-129)
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55
- Marketing Asian places: Attracting investment, industry, and tourism to cities, states and nations
- Leung, Paul K.H.; Assistant professor in School of Hotel & Tourism Management, The Hong Kong Polytechnic University, Hong Kong; (Asia Pacific journal of tourism research, v.7, 2002, pp.62-63)
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56
- Shaping programs through marketing
- Sahnas, Elizabeth; Crittenden, Victoria L.; Boston College; Boston College; (Nonprofit management & leadership, v.17, 2007, pp.477-479)
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57
- Success in social marketing
- Robin, D.P.; ; (Journal of business research, v.2, 1974, pp.303-310)
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58
- Comming attractions
- ; ; (Business strategy review, v.19, 2008, pp.52-61)
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59
- Selected Social Psychologica Models for Analyzing Buyers
- Schewe, Charles D.; Assistant professor of marketing at the University of Massachusetts, Amherst.; (Journal of marketing, v.37, 1973, pp.31-39)
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60
- A Study on the Visiting Cyclic Path of Interactive Space Reflecting Characteristics of Digital Native - Apply with Bernd Schmitt‘s Strategic Experiential Modules and Philip Kotler’s The New Customer Path 5A -
- Kim, Tae-Hyeong; Kim, Kai-Chun; Kim, Ji-Eun; ; (한국실내디자인학회 논문집 = Journal of the Korean Institute of Interior Design, v.29, 2020, pp.19-29)
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