검색어 : 통합검색[Place marketing.]
총 12,924건 중 1,000건 출력
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41
- Place branding & place marketing 1976-2016: A multidisciplinary literature review
- Vuignier, Renaud; ; (International review on public and nonprofit marketing, v.14, 2017, pp.447-473)
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42
- Towards a theory of place marketing
- Niedomysl, Thomas; Jonasson, Mikael; ; (Journal of place management and development, v.5, 2012, pp.223-230)
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43
- Methodological Issues in the Study of Place Marketing in Small Villages
- Reicher, Regina Zsuzsá nna; Pecze, Krisztina; Ká dá r, Beá ta; ; (Economics and culture, v.21, 2024, pp.177-184)
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44
- Patterns of place promotion, place marketing and/or place branding in Dutch municipalities
- Boisen, Martin; Groote, Peter; Terlouw, Kees; Couwenberg, Oscar; ; (Place branding and public diplomacy, v.14, 2018, pp.78-88)
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45
- Handbook on place branding and marketing
- Budovska, Veronika; The Norwegian School of Hotel Management, Faculty of Social Sciences, University of Stavanger, Kjell Arholmsgate 41, Stavanger, 4036, Norway; (Scandinavian journal of hospitality and tourism, v.18, 2018, pp.S107-S109)
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46
- Making Sense of Place: New Approaches to Place Marketing
- ; ; (Streetwise : the magazine of urban studies, v.47, 2001, pp.10)
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47
- Test Marketing: A Perturbation in the Market Place
- Lipstein, Benjamin; Sullivan, Stauffer, Colwell & Bayles, Inc.; (Management science, v.14, 1968, pp.B-437-B-448)
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48
- Place‐marketing in Liverpool: a review*
- MADSEN, HENRIK; ; (International journal of urban and regional research, v.16, 1992, pp.633-640)
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49
- Reality television (<i>Supernanny</i>): a social marketing 'place' strategy
- Ganeshasundaram, Raguragavan; Henley, Nadine; ; (The journal of consumer marketing, v.26, 2009, pp.311-319)
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50
- Place-based marketing strategies, brand equity and vineyard valuation
- Thode, Stephen F.; Maskulka, James M.; ; (The journal of product & brand management, v.7, 1998, pp.379-399)
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