검색어 : 통합검색[Attitudes and persuasion]
총 1,421건 중 1,000건 출력
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291
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Governments and press control: Global attitudes on journalistic matters
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Merrill, John C.;
;
(Political communication and persuasion,
v.4,
1987,
pp.223-262)
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292
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Theory of Synesthesia Applied to Persuasion in Print Advertising Headlines
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Nelson, Michelle R.;
Hitchon, Jacqueline C.;
Doctoral Candidate at the University of Illinois at Urbana-Champaign;
Assistant Professor at the University of Wisconsin-Madison;
(Journalism & mass communication quarterly,
v.72,
1995,
pp.346-360)
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293
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Effects of Prominence, Involvement, and Persuasion Knowledge on Children's Cognitive and Affective Responses to Advergames
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van Reijmersdal, Eva A.;
Rozendaal, Esther;
Buijzen, Moniek;
;
(Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation, Inc,
v.26,
2012,
pp.33-42)
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294
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When Three Charms but Four Alarms: Identifying the Optimal Number of Claims in Persuasion Settings
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Shu, Suzanne B.;
Carlson, Kurt A.;
UCLA Anderson School of Management, University of California, Los Angeles;
McDonough School of Business, Georgetown University;
(Journal of marketing,
v.78,
2014,
pp.127-139)
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295
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The effects of message recipients' power before and after persuasion: A self-validation analysis.
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Briñ
ol, Pablo;
Petty, Richard E.;
Valle, Carmen;
Rucker, Derek D.;
Becerra, Alberto;
;
(Journal of personality and social psychology,
v.93,
2007,
pp.1040-1053)
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296
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Designing environmental campaigns by using agent-based simulations: Strategies for changing environmental attitudes
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Mosler, Hans-Joachim;
Martens, Thomas;
Swiss Federal Institute of Aquatic Science and Technology (EAWAG), Ueberlandstrasse 133, P.O. Box 611, CH-8600 Duebendorf, Switzerland;
University of Bremen, Germany;
(Journal of environmental management,
v.88,
2008,
pp.805-816)
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297
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Children and advergames: the role of product involvement, prior brand attitude, persuasion knowledge and game attitude in purchase intentions and changing attitudes
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Vanwesenbeeck, Ini;
Walrave, Michel;
Ponnet, Koen;
;
(International journal of advertising,
v.36,
2017,
pp.520-541)
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298
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Cognitive Processing and the Functional Matching Effect in Persuasion: The Mediating Role of Subjective Perceptions of Message Quality
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Lavine, H.;
Snyder, M.;
;
(Journal of experimental social psychology,
v.32,
1996,
pp.580-604)
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299
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Happiness versus sadness as a determinant of thought confidence in persuasion: A self-validation analysis.
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Briñ
ol, Pablo;
Petty, Richard E.;
Barden, Jamie;
;
(Journal of personality and social psychology,
v.93,
2007,
pp.711-727)
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300
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Cause‐Related Marketing Persuasion Knowledge: Measuring Consumers' Knowledge and Ability to Interpret CrM Promotions
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Hamby, Anne;
Brinberg, David;
;
(The Journal of consumer affairs,
v.52,
2018,
pp.373-392)