검색어 : 통합검색[Kotler Philip]
총 275건 중 275건 출력
, 2/28 페이지
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- 「MARKETING MANAGEMENT : Analysis, Planning and Control」, Philip Kotler 저 <서평> /</서평>
- 유붕노 평; ; (産業과 經營= Yonsei business review, v.6, 1969, pp.103-104)
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12
- Book Review:Marketing Management: Analysis, Planning and Control. Philip Kotler
- Thomas, Michael J.; ; (The Journal of business, v.40, 1967, pp.345)
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13
- Peter Drucker-the grandfather of marketing: an interview with Dr. Philip Kotler
- Gunther, Robert E.; ; (Journal of the Academy of Marketing Science, v.37, 2009, pp.17-19)
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14
- MUSEUM STRATEGY AND MARKETING: By Philip and Neil Kotler, San Francisco
- Abruzzo, James; ; (Curator : The Museum Journal, v.41, 1998, pp.279-282)
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15
- Social Marketing: Influencing Behaviors for Good By Philip Kotler and Nancy R. Lee
- Burrows, J.; ; (Relations industrielles : Industrial relations, v.64, 2009, pp.179-180)
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16
- Reflections and Reactions II. Virtual Interview - After More than Decade Reconceptualizing Marketing: An Interview with Philip Kotler
- Kotler, Philip; ; (Acta mechanica slovaca, v.13, 2009, pp.6-13)
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17
- Discipline and Practice: A Postmodern Critique of Marketing as Constituted by the Work of Philip Kotler
- Meamber, L. A.; Venkatesh, A.; ; (Enhancing knowledge development in marketing, v.1995, 1995, pp.248-253)
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18
- American Politics and Social Marketing : A Candid Conversation With Philip Kotler and Bill Novelli
- ; ; (Social marketing quarterly, v.18, 2012, pp.3-8)
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19
- Philip Kotler, Confronting Capitalism (2015) & Democracy in Decline (2016)
- Peterson Mark; ; (Markets, Globalization & Development Review, v.2, 2017, )
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20
- What's My Line? Will the real marketing guru - Philip Kotler - please stand up?
- Banks, J.; ; (OR/MS today, v.36, 2009, pp.38-41)
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