총 133건 중 133건 출력
, 2/14 페이지
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11
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'Advertising in Convergence: The Love Child of David Ogilvy and Peter Jennings?'
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Sims, W.;
;
(Proceedings of the ... Conference of the American Academy of Advertising,
v.2004,
2004,
pp.265)
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12
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The King of Madison Avenue: David Ogilvy and the Making of Modern Advertising
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O’Donohoe, Stephanie;
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(International journal of advertising,
v.28,
2009,
pp.742-743)
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13
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The unpublished David Ogilvy - Joel Raphaelson (ed.), Sidgwick & Jackson (1988), 178 pp., £7.99
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;
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(Long range planning,
v.23,
1990,
pp.162)
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14
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Masters of Insight: Marketing Art Meets Marketing Science : Selected Excerpts from the David Ogilvy Awards 2015
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;
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(Journal of advertising research,
v.55,
2015,
pp.339-352)
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15
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Flying Light Aircraft, David Ogilvy, A. & C. Black Ltd. London. 1972. 224 pp. Illustrated. £2.50.
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Clarke, J.;
;
(The Aeronautical journal,
v.77,
1973,
pp.195-195)
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16
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Ecstatic materialist The King of Madison Avenue: David Ogilvy and the Making of Modern Advertising by Kenneth Roman
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Bayley, S.;
;
(New statesman,
v.4937,
2009,
pp.52-53)
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17
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Hard Sell or Soft Sell? The Advertising Philosophies and Professional Relationship of Rosser Reeves and David Ogilvy
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Haygood, Daniel M.;
;
(American journalism : the publication of the American Journalism Historians Association,
v.33,
2016,
pp.169-188)
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18
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A 20-Year Tradition: Marketing Art Meets Marketing Science : Best-in-Show Winners Of the ARF's 2014 David Ogilvy Awards
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;
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(Journal of advertising research,
v.54,
2014,
pp.270-285)
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19
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In 2013, Once Again, Marketing Art Meets Science : Best-in-Show Winners of the Advertising Research Foundation’s David Ogilvy Awards
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;
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(Journal of advertising research,
v.53,
2013,
pp.273-272)
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20
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Where Marketing Art Meets Marketing Science: The Best-in-Show Winners of the 2012 ARF's David Ogilvy Awards
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;
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(Journal of advertising research,
v.52,
2012,
pp.376-387)